Learn the key metrics and methodologies that SaaS buyers use to evaluate businesses, including MRR multiples, churn rates, and growth projections.

**Key Topics:**

– Monthly Recurring Revenue (MRR) analysis

– Customer churn rate optimization

– Lifetime Value (LTV) to Customer Acquisition Cost (CAC) ratios

– Growth rate sustainability

– SaaS-specific valuation multiples (4-8x ARR)

– Due diligence preparation for SaaS sales

– Strategic buyer identification